Desirée Pais

BENSHEN talks S.H.I.T.*

Podcast Category

ENTREPRENEURSHIP

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ENTREPRENEURSHIP ✦

The Challenge

Desirée felt torn about starting a podcast. She knew it would be a valuable platform to broaden her impact and hone her speaking skills, but her perfectionist tendencies made her hesitant. Desirée worried that diving into podcasting would require instant expertise and significant time investment, challenges that seemed daunting as she aimed to be a pro right out of the gate. Caught between the potential benefits and her high personal standards, Desirée struggled to take the leap.

Our Approach

In her journey to launch a podcast, Desirée was reminded of a quote from Tony Robbins: “Don't do anything that you can hire someone to do better than you.” Instead of giving into the pressure to do everything on her own, she found a team of experts to manage the operational side. The skilled editors, graphic designers, and writers at The Wave helped Desirée articulate and craft a podcast identity. Working with The Wave, Desirée had access to everything from equipment recommendations, tech tutorials, and reliable insight about best practices. Here are the launch services we delivered:

  • Cover Art Design & Export

  • Theme Music Selection 

  • Podcast Trailer Scripting & Editing 

  • Intro/Outro Scripting & Editing 

  • Show Description and Keywords Writing 

  • Hosting Platform Uploading and Distribution

The Results

  • Substantial Audience Growth

    Within the first six months of launching, Desirée's podcast had achieved nearly 50,000 downloads. Between her strategic use of interviews and monthly Tarot readings, Desirée has been able to cross-market and expand her reach.

  • Professional Development

    Desirée is a skilled instructor and event facilitator, with dreams of being on even bigger stages. Podcasting helps her to fine-tune her public speaking and scripting skills, contributing to her personal growth and enhancing her ability to communicate effectively with her audience.

  • Networking and Community

    Through her podcast, Desirée has been able to invite and interact with inspiring figures, facilitating cross-marketing opportunities that expand her network and bring new listeners and followers to her brand.

Desirée Pais

About Desirée

Desirée Pais founded BENSHEN.co in 2017, a platform dedicated to making spiritual practices and integrative well-being more inviting and accessible, blending her keen design aesthetic with her diverse interests and professional achievements. Despite having a successful career in fashion and media, Desirée felt compelled to explore personal well-being and spirituality, leading her to complete extensive training in Yoga, Meditation, and a Master's Degree in Science of Acupuncture. With this comprehensive education and her varied career experiences, Desirée crafted a unique philosophy of success, which now forms the core of BENSHEN.co and influences all her business endeavors.

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